Style changes of Rod Stewart over the years.

Rod Stewart first started his career in the early 70's with a band called the faces, another of the band members also included Ronnie Wood who would later go on to become a member of the Rolling Stones.

 

In 1969 Rod released his first solo album 'An old raincoat won't ever let you down' the album had blues and folk influences with songs such as 'Handbags and Gladrags'

 

Rod Stewarts image during this time was important as his hair was his trademark.

 

In 1971 Rod Stewart released another solo album, one of the tracks from this album would make him a household name and make the mandalin a very popular instrument. This song was called 'Maggie May'

In 1975 Rod's band the Faces split leaving him to focus on his own solo career. In 1975 he moved to America and in 1976 he released a cover of the song 'The first cut is the deepest' giving him success in both America and the UK.
From 1977-81 Rod Stewart had changed his image to glam rock,wearing latex catsuits and revealing clothes with bigger hair.

In 1978 he was criticised for his song 'Do ya think i'm sexy' having his new image branded as 'tarty'.
Between 1981 amd 1988 his career failed and his albums weren't recieved well by the public,however in 1994 he was put into the rock and roll music hall of fame.
In present years Rod Stewart has focused on recording covers of blues and swing songs rather than his own material and still performs at live events such as Hard Rock Calling.

Rod Stwewarts target audience in the 70's was young members of the oublic following the rock and roll lifestyle,listening to bands such as the beatles,overtime he has had to adapt his image to target his audience as they get older and therefore changing his music style to swing and his look to suits and toning down his iconic hair so that he is still relatable.